The International Foundation of Employee Benefits Plans will host their 65th Annual Employee Benefits Conference at the San Diego Convention Center October 20th - 23rd, 2019. The conference will discuss various topics related to Benefit Plans, including legal and legislative issues, health and welfare, communication, and retirement security.
Sally Corbin, CEO of Union Services Agency, and Jillian Otten, USA Digital Media’s Marketing & Communication Manager, will speak twice during the conference, on Monday the 21st, and the second on Tuesday the 22nd. Their session is titled "Leveraging Social Media Tools to Enhance Membership Communication."
USA Digital Media, LLC provides strategic communication services, including social media marketing, website & mobile app design, online targeted advertising, public relations and data analysis to Labor Unions, Joint Apprenticeship Training Committees (JATCs) and related Benefit Plans. Corbin and Otten will share their knowledge on how to successfully position your organization online, and discuss case studies for recruiting and organizing. The pair will also discuss setting SMART communication goals, the importance of consistency, and how to measure online campaigns.
Learn more about the conference at IFEBP.org.